/ Artificial Intelligence-Driven Transformation in Branding:
Brand Magic 2025

16 May, 2025
InterContinental Resorts
Mauritius Balaclava

AGENDA

8:15 – 09:00 Registration / Refreshments
9:00 – 09:03 Welcome Address – Bhawana Maskey, Chairperson, Brand Magic 2025
9:03 – 09:05 Unleashing Potential with Artificial Intelligence-Driven Brand Innovation – Ravin Lama, Co-Founder, Brand Magic 2025
09:05 – 09:10 Address by Guest of Honour: Dr. the Hon Kaviraj Sharma Sukon, Minister of Tertiary Education, Science and Research
09:10 – 09:15 Launch of the Brand Book 2025 Mauritius
09:15 – 10:00 The Nature of Artificial Intelligence: Intelligence, Creativity, and the Future of Collaboration – Dale Imerman, VP Immersive Technology & Artificial Intelligence, WPP
10:00 – 10:30 TEA/COFFEE BREAK
10:30 – 11:15 The Human in Artificial Intelligence: Balancing Technology, Creativity & Ethics in Branding – Amnah Ajmal, Thought Leader. Public Speaker.
11:15 – 12:00 Artificial Intelligence-Driven Brand Strategy: Enhancing Agility, Consistency and Reputation in a Digital World – Jupiter Huidrom, Senior Vice President, Integrated Media Strategy at Weber Shandwick, Singapore
12:00 – 13:00 LUNCH BREAK
13:00 – 13:45 The Art of Artificial Intelligence: Merging Technology with Creative Vision – Uma Rudd Tan, Executive Creative Director and Co-founder KVUR, Singapore
13:45 – 15:15 Masterclass: How to Combine the Latest Artificial Intelligence Tools to Create Magic for Brands – Richard Norton, Creative Technologist and Co-Founder, The Peeps, UK
15:15 – 15:45 TEA/COFFEE BREAK
15:45 – 16:15 Guest Speaker: Beyond the Logo: How AI Creates Hyper-Personalized Brand Experiences – Casie Lane Millhouse, Founder Sashiyu, Singapore
16:15 – 17:05 Panel Discussion – Artificial Intelligence in Action: How Mauritius Brands Are Harnessing Artificial Intelligence for Competitive Advantage
Moderator: Uma Rudd Tann, Executive Creative Director and Co-founder KVUR, Singapore
Panellists: Charlotte Govin – Founder & CEO AI4Good Festival; Geshna Ballgobin, Project Manager at Emtel; Dr. Heman Mohabeer, Co-Founder and Director of Intelligent Africa Solutions; Ingrid Bell, Managing Director, Aestetika Studio
 17:05 – 17:09  Vote of Thanks – Ravin Lama, Co-Founder, Brand Magic 2025
 18:15 – 20:15  Networking Cocktail