/ Artificial Intelligence-Driven Transformation in Branding:
Brand Magic 2025

16 May, 2025
InterContinental Resorts
Mauritius Balaclava

AGENDA

8:15 – 9:00 Registration / Refreshments
9:00 – 9:15 Unleashing Potential with Artificial Intelligence-Driven Brand Innovation – Ravin Lama, Organising Committee, Brand Magic 2025
9:15 – 10:00 The Nature of Artificial Intelligence: Intelligence, Creativity, and the Future of Collaboration – Dale Imerman, VP Immersive Technology & Artificial Intelligence, WPP
10:00 – 10:30 TEA/COFFEE BREAK
10:30 – 11:15 The Human in Artificial Intelligence: Balancing Technology, Creativity & Ethics in Branding – Amnah Ajmal, Thought Leader. Public Speaker.
11:15 – 12:00 Artificial Intelligence-Driven Brand Strategy: Enhancing Agility, Consistency and Reputation in a Digital World – Jupiter Huidrom, Senior Vice President, Integrated Media Strategy at Weber Shandwick, Singapore.
12:00 – 13:00 LUNCH BREAK
13:00 – 13:45 The Art of Artificial Intelligence: Merging Technology with Creative Vision– Uma Rudd Tan, Executive Creative Director and Co-founder KVUR, Singapore
13:45 – 15:15 Masterclass: How to Combine the Latest Artificial Intelligence Tools to Create Magic for Brands – Richard Norton, Creative Technologist and Co-Founder, The Peeps, UK
15:15 – 15:45 TEA/COFFEE BREAK
15:45 – 16:15 Guest Speaker: Beyond the Logo: How AI Creates Hyper-Personalized Brand Experiences – Casie Lane Millhouse, Founder Sashiyu, Singapore
16:15 – 17:09 Panel Discussion – Artificial Intelligence in Action: How Mauritius Brands Are Harnessing Artificial Intelligence for Competitive Advantage
18:15 – 20:15 Networking Cocktail

Duration: 6.15 Hours (excluding Tea/Coffee and Lunch Breaks + Networking Cocktail)